Some
authors have agents, some don't; some people succeed
with agents, some without. Whether or not you decide
to go it alone or to try to get published via an agent
will be entirely up to you.
It
basically comes down to what you want.
First,
however, what will a literary agent do for you?
A
literary agent negotiates rights on your behalf (whether
they be book, film, radio ... whatever). He or she also
scouts opportunities for you (in whatever form they
may take) and often helps to organise publicity for
you (although that is not normally part of his or her
role). An agent, basically, acts as an adviser to you,
and acts as a buffer between you and the torrid outside
world of publishing. For this, the agent will take a
percentage of your income (which generally ranges somewhere
between 10% to 25%). You need to understand that if
an agent negotiates rights on your behalf, for a percentage
of all income from the sale or leasing of those rights,
then the agent will continue to receive that percentage
whether you are still his or her client or not. You
can leave an agent whenever you wish ... but that agent
will continue to collect a percentage on all deals he
or she has negotiated for you. Some parts of the traditional
agenting system are cumbersome. For instance, if you
have as your primary agent an Australian agent, then
that agent will then subcontract agents in other countries
to handle your work there. That means more fees (thus
the 25% rate, some goes to your primary agent, other
percentages of it go to various subagents), and more
distance between you and the publisher. Rather than
contracting with a primary agent who then subcontracts
in other countries you might like to think about contracting
agents in different countries each at a reasonably low
commission. This can be difficult to do, however, and
most authors seem to go with the primary agent and (cumbersome)
subagent system.
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There
are two alternatives to using an agent: do it yourself,
or use a contract lawyer. If you do all the negotiations
yourself then you get all monies resulting from the deal;
if you use a lawyer then the lawyer will generally charge
a flat fee for the negotiations and you then keep all
royalties that roll in.
Traditionally
authors have used agents. Today, however, once authors
have established themselves some do move to managing themselves
without an agent. If you've got a well-known name, and
you're saleable, then you might very well be better off
without one (if you're not well known, and don't already
have a foot, an arm and a leg in the door, then you're
better of with than without!). Agents' commissions range
from between 10% to 25% ... and if there is little work
involved in selling a good name ... then some authors
reason they can do without losing that percentage of their
income. Another potential problem with agents in today's
rapidly changing publishing world (especially with etexts)
is that a traditional contract might really tie your hands
in your ability to make free use of some of the new media
opportunities. If you're contracting with an agent make
sure the contract doesn't tie you down so much you can't
take advantage of electronic opportunities.
You
could also choose to have an agent in one territory, but
not in another. For example, you might like to look after
your own affairs within your own home territory (your
own home country), but have agents for overseas territories
with which you are not familiar. Typically, for instance,
authors in Australia might look after their Australian
affairs, but contract an agent to work for them within
the USA. The publishing world is currently changing at
a very rapid rate - do your homework, see what's on offer,
work out what will be best for you. Again, I add the proviso
that if you're just starting out you may have little choice
in what kind of agent or agenting agreement you are offered.
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Copyright
© Sara Douglass Enterprises Pty Ltd 2006
No material may be reproduced without permission
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