Now
that you've got a manuscript that, with all your writing experience,
you think may have a halfway decent chance of being accepted,
how is the best way to approach an agent or publisher? (You
might like to read my page on To Agent
or Not? as well.)
There
is one major rule in approaching publishers: BE PROFESSIONAL.
If you think that's a pretty obvious statement, then you'd
be appalled at the number of aspiring authors who are totally
unprofessional, or who even approach publishers as if they
are doing the publisher a great favour. I have seen some horrifying
examples of complete unprofessionalism: death threats sent
to editors, agents and even me (how dare I be successful when
X out there knows his rejected manuscript is much better
than mine?), bizarre threats of retribution from God sent
to agents or editors on the receipt of a rejection letter
... if you want to be a professional author, then you've simply
got to leave the hysteria behind you if for no other reason
than the recipients of these threatening letters and emails
generally share them around colleagues in the publishing industry.
Threaten one individual, and word gets out. Don't do it. Everyone
is rejected (I've lost count of the number of times I've been
told my work would never sell), and you must learn to deal
with it and move forward. So ..
How
to Give a Decent Impression of Professionalism
Whatever
you do, do not send your entire manuscript off to
a publisher (or, shudder, five or six of them at once)
without first sending a letter of inquiry. Getting
accepted takes time, and you're not going to do it
in one month, or even three. Think six to eight months
... if you're lucky. I'd finished BattleAxe
in April of one year at the latest ... and it took
until September to be accepted by an agent, until
November to be accepted by a publisher, and contracts
were not signed until December, no cash until January
of the following year ... and I was fairly zoomed
through the system. Often it takes years to get a
sale on a book.
Be
patient.
There
are two ways to approach a publisher. By yourself,
or through an agent.
Approaching
Publishers Personally
I'll
talk you through the personal approach first.
Do
some research. Find out which publishers are publishing
in your field. It's beyond useless to send a letter,
or the manuscript, off blind to a publisher only because
you vaguely know their name.
Also
take the time to find out the publisher's submission
guidelines. Now that most of the major publishers
have a presence on the web they often put their submission
guidelines on their websites, so read them before
you send anything in.
Once
you've found a publisher, or two or three, who are
currently publishing in your genre (if you can find
a publisher who is actively searching for manuscripts,
i.e., they've just started a line up, then you'll
have a better chance), send in a letter of inquiry
to the editor (please, please type it ... see below
re presentation). Briefly tell them something about
yourself (editors are going to be as interested in
you as your manuscript; if they accept your manuscript
they are, after all, going to have to work with you),
what experience you have in writing and publishing
(if you've not had anything published yet, that's
okay), and give them a brief synopsis of your
book. A page, maybe two. No more. No one has time
to read a twenty-page synopsis. Your letter and synopsis
has got to catch an editor's eye in under two minutes,
so don't waste this chance in waffle, and whatever
else you do, don't try to be cute in an effort
to catch their attention people who try to
make themselves out to be the most witty or mysterious
people on earth (hoping thereby the publisher will
take up their manuscript) only succeed in making themselves
look silly.
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It's
fine to send letters and synopses to several publishers at
once, but if more than one writes back and to say they'd like
to see several chapters, then send the chapters to one
publisher only (again, see below for presentation). These
people share gossip, phone calls, lunches ... they're going
to find out if you send it to two or more ... and you will
be dropped so fast by all of them it will take you ten years
to recover the lost ground. So if more than one wants to see
a sample of the book, then send it to whoever you think will
be your best bet, and send the others letters telling them
what's going on. It won't damage your chances at all; in fact,
it will increase your aura of professionalism. If the first
doesn't want it, then you're still going to have a good chance
with the others. (The first Australian publisher to read BattleAxe
rejected it as unpublishable .... so editors do make misjudgments,
and if one rejects it, it doesn't mean that the next won't
welcome you with open arms, an unstopped bottle of sherry,
and a fat cheque.)
Okay,
several chapters have gone off to an editor, it looks promising.
Now you wait. And wait. Sometimes you will wait several months.
Give the publisher two months ... then write a friendly letter
asking what's happening (don't think to be clever and
say there's someone else who wants it ... the editor is just
as likely to respond with, "Oh? Well, let them have it, then").
After three months you're perfectly within your rights to
send the manuscript somewhere else. A publisher should be
professional as well, and if they've said they want to read
a manuscript, then they should manage to do so within a month
or so at the outside.
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Above
all, and I'll keep saying this until I'm blue in the
face ... be patient. I have a theory that editors
sometimes linger over reading not only because they're
busy (which they are), but because they're also testing
you. If you bother them with constant calls and letters
asking when they're going to make up their mind, then
chances are you won't be accepted. Editors like to
know that the authors they'll be working closely with
are sane. Believe me here. If you irritate them, or
insult them, you've blown your chance. Not only with
the one publisher, but if you've acted badly enough,
with the entire industry. Be patient. Take to drink,
eat chocolate bars until you're twice the size you
used to be, but leave the editors alone for a decent
period.
And
don't get despondent at the first rejection. In fact,
get used to them. Everyone gets rejected more often
than they get accepted. Deal with it. Learn from it.
Listen to any constructive criticism that comes your
way. If you're really serious about writing, then
rejection is going to become a way of life for you.
Unfortunately
many would-be authors are unable to accept criticism
or rejection. Please do not become one of those who
resort to abuse, or even death threats, to overcome
their disappointment. Accept it. Shrug your shoulders.
Learn from it. Try again. Remember, every one of the
famous literary names alive has been told at one time
or the other by a publishing house that they might
as well give up the writing game and go earn a living
waiting tables. But these famous literary names hung
in there, learned, and ... well ... are now famous
literary names.
Using
an Agent
According
to the Australian Society of Authors, more and more
Australian publishers (as publishers around the world)
are refusing to accept manuscripts, or even consider
them, unless they come via an agent. This is almost
entirely due to the fact that editors are increasingly
unable to deal with the thousands of manuscripts that
are sent to them each year. Literary agents act as
a buffer for the publishing industry. If something
is submitted via an agent then the editor can be reasonably
sure that both it and the author been vetted and are
not completely unworkable. Publishers trust agents
in a manner they will never trust the general public.
(Also read my page To
Agent or Not?
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My
advice on approaching an agent runs along much the same lines
as approaching a publisher. First of all, find out what literary
agents there are, and what type of genres they prefer to handle
(it's no use sending a popular fiction ms to an agent who
deals only in literary works). In whatever country you live
in there is usually an association of writers or authors who
can help you with a list of agents (or, do as I did, and check
the Yellow Pages! However, before you grab the phone book,
be warned that some agencies don't list in phone books and
you'll get a more comprehensive listing from writers' organizations).
In Australia you can write to the Australian Society of Authors
who should be able to give you some idea of what agents there
are, who has their books closed, and who takes what for a
minimal price. The address is:
98
Pitt Street,
Redfern, NSW, 2016.
Phone (02) 318 0877
When
approaching an agent, send a letter of inquiry and synopsis
first, enclosing a stamped, self-addressed envelope. If the
agent wants to read your work then they'll discuss prices
etc. at that point. But an agent shouldn't charge the earth
to read your work unless they're going to offer a written
criticism of it. Agents will take some time to read your manuscript.
They'll read it first, then they may well send it out to someone
else to read and comment on. This may take months. So, be
patient. Remember what I said above about not annoying or
abusing editors ... the same applies to agents. Agents will
be as interested in you (and your reactions) as your manuscripts.
They will never take on someone they don't like or don't trust.
Remember, they've got prospective authors (almost literally)
camping on their doorsteps. They can pick and choose.
If
an agent does take you on, then you've got a real chance,
and your agent is going to be in a good position to get you
the best possible terms on your contract. I don't begrudge
the slice of my income that goes to my agent. Without her,
there would be no income at all.
Presentation
The
best way to create an instantly favourable impression with
either publisher or agent is with a professionally presented
manuscript. Typed, or preferably word processed. Never
handwritten. The manuscript should have a minimum of handwritten
corrections (if there's a large number of them, then print
it again, but you can get away with a few). The manuscript
should be presented on A4 paper, one side only, with 4 cm
margins (at least). The text should be double-spaced, and
the font and ink should be sharp and clear (don't get cute
and use a 'cute' font; be professional!). Each page should
be numbered, and it's a good idea to put your name at the
top right-hand corner of each page. Pages should be loose,
not bound. Keep a copy yourself, or at least make sure that
you have it on disk (or on several disks, all stored in different
places!).
Well,
I've run out of helpful hints. I wish you luck. But remember,
practice, patience and professionalism will always give your
work the best possible chance.
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Copyright
© Sara Douglass Enterprises Pty Ltd 2006
No material may be reproduced without permission
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